Personal Contact: The Key To Successful Promotion
One of the keys to the success of any event is promotion. How we promote the events and activities that our churches plan can make the difference of whether they are a success or not. Church bulletins, newsletters, bulletin boards, displays, creative announcements and other promotional ideas all help, but remember, personal contact is still the best form of promotion. When you want to spread the word effectively, do it one-to-one for best results!
(This article appeared in the "Spring, 1991" issue of "The Herald.")